Goran was born and raised up in Berlin Germany and after he finished the gymnasium there he decided to move to Belgrade for the purpose of signing up with the College for Sports Coaches in Belgrade Serbia. After he graduated he went on to receive a bachelor in Sports Coaching Technologies where his thesis was about opponent team scouting. Last but not least he graduated from the Euroleague Basketball Institute Master in Marketing and Communication and the Euroleague Basketball Institute Master in Sports Management and Marketing. Goran used to work in three different clubs as Chief of Basketball Operations, Assistant Coach and Player and Member Service Manager before joining Euroleague Basketball. At Euroleague Basketball he worked in the Basketball Operations department where he administered a league wide scouting server, held correspondence with EuroLeague and EuroCup Coaches and Team Captains and managed the EBI Master in Sports Management and Marketing and the Sports Business MBA by EB Institute.

Jelena was born in Serbia but has spent most of her life in Australia. She is a professional basketball coach, specialising in player development. Jelena spent most of her career in the USA and Australia in men’s basketball. Jelena graduated EHCB head coaches academy and is alumni of the 1st generation, since then she has debuted in European men’s basketball and has joined the EHCB academy as operations manager.

A journalist since 1996 he has also contributed as an outside consultant to EHCB since its institution. He has worked on numerous Greek media, including digital, print, and television always covering basketball while being present in most major tournaments. In 2012 he co-created Eurohoops which has emerged as the most prominent basketball-related media outside the US with a global reach and a huge presence in European basketball. He is also currently an NBA play-by-play announcer and commentator for the Greek television service COSMOTE TV.

Yigit was born and raised in Manisa, Turkey. After he moved to Istanbul for education to get his bachelor’s degree in Electrical-Electronics Engineering, his career began as a social media consultant to elite basketball players. He also took part in the international sport events such as FIBA Eurobasket in Media Relations departmant. He is co-founder of sport marketing agency and works in there as a Head of Digital. Since June 2022, he creates creative visual contents for the all EHCB’s modules and its social media accounts.